H&M welcomes you to fashion your face with their new Beauty Department - a makeup haven for the beauty crazed.
Guess what? Your favourite clothing store is branching out into the world of beauty. H&M has just launched its first full-range, massive beauty collection, which will include over 700 makeup products!
To say that you have choice with this beauty collection is an understatement. While at the Toronto Eaton Centre launch, media folks were astonished by the number of products available.
The expansive beauty line extends from makeup (on trend cream and matte sticks and shimmering glosses) to haircare (think salt water cream for creating a beach hair effect) and bodycare (body lotions infused with shea butter and vitamin E) to a line of hair brushes, makeup brushes and tools. And while you’ll gawk over the range of products and the number of shades available, you’ll also be impressed with the chic, yet sleek packaging.
With such an expansive collection, there’s something for everyone.
Also, all of the items are priced under $13.
Toronto Eaton Centre BEAUTY DEPARTMENT:
—by Toni-Marie Ippolito